Our Philosophy

Clean, simple food. That’s it.

 

OUR MISSION

REAL FOOD. REAL PEOPLE. REAL RESULTS.

WE SUCCEED WHEN YOU SUCCEED

Project LeanNation is a nutrition education community focused on making America fitter and healthier. We provide macronutrient-structured, nutrition-packed meal plans and support to help our clients achieve even their most lofty nutrition goals. Our mission was born out of the need to assist others to confidently execute their nutrition plans, while gaining a better understanding of a proper, positive relationship with food and sustainable nutritional habits. Our approach is simple, eliminate the pitfalls of dieting so our clients can achieve success.

KNOWLEDGE DRIVEN HEALTH

We started Project LeanNation in 2012 with the belief that proper nutrition is for everyone. Rather than confining ourselves to weight loss, we’re interested in putting people in the best possible position to fulfill their life goals and define their ‘why’. We find that there is always a deeper meaning to why someone wants to shed five pounds and once we have helped them realize their why we can take care of their nutrition so they can optimize every area of their life.

THE “PLN” WAY

Food powers your life. There is no aspect of your life that is not influenced by the relationship you share with food. Food affects who you are, what you do, and your ability to pursue your dreams and aspirations. Healthy eating not only keeps our bodies in better condition to handle illness, aging, and stress, but is the cornerstone for a happy healthy you. We don’t only preach it but we understand it, our staff comes from a variety of backgrounds. From weight loss successes to athletic performance, we want to have the ability to relate to everyone.

THE DIFFERENCE IS IN THE DETAILS

One of the differentiating components of Project LeanNation and the service we provide is how we source the ingredients we use in our meals. We look at our ingredients with the same integrity as those we feed ourselves. This means we only want the best; for us, and for you.

SOURCED WELL SO YOU CAN LIVE WELL

We believe that you are not only what you eat – You are what you eat eats. That is, your fuel sources need to be bulletproof right down to the soil. We believe in ingredient transparency. You won’t find any mystery ingredients in our food.

OUR COMMITMENT

We have sourced the best unprocessed, whole food ingredients available for all around healthy made-from-scratch options through a carefully crafted gluten-free menu that fuels bodies and minds. We believe that using the best ingredients possible will ultimately create the best and healthiest foods available.

STRATEGICALLY LOCATED ACROSS AMERICA

ROCHESTER

BUFFALO

CHARLOTTE

SAN DIEGO

NATIONAL SHIPPING

  • 1900 South Clinton Avenue
  • Rochester NY, 14618
  • (585) 330-9737
  • Mon-Thu: 9AM – 7PM
  • Fri-Sun: 9PM – 6PM
COMING SOON
BOSTON CHICAGO SOUTH FLORIDA

NATION MEMBERS

MEALS SERVED ANNUALLY

%

PURPOSE DRIVEN

SEEN ENOUGH? READY TO START?

Ready to take the first step to changing your life? Join the 1000’s of PLN members who are taking control of their lives

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DONT TAKE IT FROM US

If you think what we say is to good to be true, don’t take it from us.
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WE SERVE WHERE WE LIVE

Taking care of the community in which we live is one of our core missions. We understand that the people in our community are the fuel for our business. We’d love for you to get involved