Invest In Results

With momentum on our side, there's no stopping us.

Our Mission

PURPOSE DRIVEN OPPORTUNITY

To impact, elevate, and inspire our team & customers to live a more fulfilled life that is optimized by nutrition, wellness, and an entrepreneurial spirit. As a Project LeanNation franchisee, you will be on the front lines of assisting your members in living healthier, better lives.

Serving your community in this way can be fulfilling and lucrative
ideal combination for an entrepreneur with a heart to serve others
We have worked tirelessly to create a highly replicable and profitable business model.

Why Project LeanNation?

Discover The Benefits

Together we’re out to do something bigger than just providing healthy meals. We want to be the place that inspires healthy living within our communities.

Scalable

Low Start-Up Costs
Recurring Revenue Model
Multiple Revenue Streams

Approachable

Small Retail Footprint
Flexible Management Model
Proven Operating Systems

Supportive

Comprehensive Training
Highly Committed Leadership
Purposeful Product & Service

Success Through Community.

Empowering Our Customers

Owning a PLN franchise means you aren’t just leading your team, you’re also leading your community towards success. Franchisees become the foundation for their members’ journey towards achieving the best version of themselves. There’s no better feeling than elevating others and seeing the life-changing results they were able to attain!

Ideal Candidate

DO YOU HAVE WHAT IT TAKES?

Locality

Deep knowledge of local market dynamics and environment with a connection to consumers.

Skillset

Experience running and developing a successful business while meeting minimum financial qualifications.

Leadership

Effectively grow, and retain employees through motivation, leadership & development.

Alignment

Share PLN’s mission with a strong commitment to upholding our values, beliefs, and ethos.

The Process

4 EASY STEPS TO OWNERSHIP

Schedule Focus Call

A PLN Franchise Development Representative will contact you to provide an overview of what is involved in joining our team and to answer any initial questions you may have.

Discovery Day

After Pre-Qualification, you will be invited to visit one of our active locations for what is known as Discovery Day. We will go into detail about our systems, proven track record, sales, and marketing strategies and much, much more. If it feels like a fit, our expectation is a Letter of Intent (LOI) franchise fee payment.

PLN University

Three days of full-on PLN immersion. Here we will discuss all the steps involved with opening your store including: Pre-Launch, budgeting, financing, site selection, construction, and more.

Open Your Store

It’s time to focus on build-out, execution of the Pre-Launch strategy, and the recruitment of your staff. Our dedicated team heavily supports you during this phase. We develop a personalized plan for each new store and help you stay on track with your goals.

Frequently Asked Questions

Questions We've Been Asked Along The Way

What is a focus call?

During the initial Focus Call, our Head of Franchise Development will present an overview of the Project LeanNation brand and its distinct business proposition. We will discuss the benefits of becoming a PLN franchisee and address any preliminary questions you may have. Our objective is to provide you with the essential information needed to make an informed decision about further exploring the PLN opportunity.

What is a discovery call?

In the Discovery Call, you will engage in a conversation with our founder and potentially some members of our franchise development team. We will explore PLN's history and the company's future vision. This call will delve deeper into unit economics, our support system, and the process of opening a Project LeanNation in your community. We will evaluate the initial fit to decide if proceeding to the Discovery Day is suitable.

What is a discovery day?

On Discovery Day, you will spend a full day at our Rochester, NY headquarters store with the Project LeanNation Executive Team, immersing yourself in every aspect of the brand, from meal lifecycle to the comprehensive member experience. You will actively participate in our complete immersion strategy. By day's end, you will acquire an extensive understanding of what it takes to be a successful franchisee. We will examine the Franchise Agreements and address any remaining questions or concerns. To conclude the day, we will share a dinner with our team and select staff members, allowing you to better understand the caliber of people working with us.

What are the financial requirements to be considered?

What Is The Perfect Size For a PLN Location?

What are the estimated start-up costs?

The charts below outlines the estimated investment range factoring in such variables as market rental rates and other factors that will be unique to each franchise:

Type	ESTIMATED
Franchise Fee	$30,000
Buildout / Construction	$80,000 - $130,000
Operational Cost (Equipment)	$47,000 - $67,000
Working Capital / Product	$15,000 - $20,000
Total Start-Up Cost	$193,000 - $297,000
Royalty Fee	5.75% Monthly

Construction, Remodeling & Improvements range from $25,000-$50,000. In most cases, this can be negotiated in (TI) tenant improvement allowance.

What are the ongoing fees?

What makes a successful location?

What makes a good location for a Project Leannation? A good rule of thumb is to look for retail corridors with concentrations of middle to high income consumers with proximity to “anchor” retailers, business districts, schools, and gyms. Project LeanNation has an exciting store design that becomes the beacon for those seeking health. As customers walk into the store, they are immediately greeted by a highly enthusiastic team that is eager to help make the most out of their in-store experience. Our model is known for how we treat the lifeblood of our organization… our clients.

I'm ready to go. What is the next step?

Don't take our word for it.
Hear from our people.

Don't take our word for it. Hear from our people.

Ready To Crush Your Goals?

Kickstart your healthy lifestyle today!

Disclaimer

This web site and the franchise sales information on this site do not constitute an offer to sell a franchise. The offer of a franchise can only be made through the delivery of a franchise disclosure document. Certain states require that we register the franchise disclosure document in those states. The communications on this web site are not directed by us to the residents of any of those states. Moreover, we will not offer or sell franchises in those states until we have registered the franchise (or obtained an applicable exemption from registration) and delivered the franchise disclosure document to the prospective franchisee in compliance with applicable law.